Easy Offers Utah works with homeowners in Salt Lake County to find solutions that maximize their equity.

Price Right, Sell Faster: A Proven Strategy

Price Right, Sell Faster: A Proven Strategy

Sep 27, 2023 | Selling Your Home

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Discover the winning pricing strategy to sell your home swiftly and efficiently.

Selling your home quickly is a goal shared by many, but how do you achieve it? In this post, we’ll discuss the number one factor that can help you get your home sold just in time and avoid the frustration of a prolonged listing

When homeowners contemplate selling, they often focus on maximizing their profit, which is crucial. However, an equally important consideration is getting your home sold swiftly. Having your property linger on the market for months can be discouraging and costly

As a Price Strategy Advisor, my primary task is to set the right price for your home. This involves evaluating comparable properties in your area, considering their condition and style, and determining a fair market price. But here’s where the strategy comes into playโ€”what I call the “price derivative.”

“Having your property linger on the market for months can be discouraging and costly.”

At fair market price, approximately 50% of potential buyers will consider your home. The key is to maximize exposure in the first week your property is listed, increasing the chances of multiple offers. To achieve this, we often recommend listing your home slightly below the fair market value.

Listing slightly below market value increases the visibility of your home, with 70-80% of buyers taking notice. This strategy can lead to multiple offers, often exceeding the asking price. More importantly, it gives you control over the sale, allowing you to choose the best-suited buyer for your property.

If you’re ready to have your home appropriately priced and strategically positioned for a quick sale, reach out to us. You can fill out the form on this blog to set up a home valuation appointment. Don’t waitโ€”take control of your home sale and ensure it happens just in time.

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Recent Testimonial

  • Stephanie, Kearns, UT

     "After my divorce, I needed to sell my home fast. A cash offer was ideal for me because I didn't have time or money to invest into getting my home ready to sell—and the stress of my divorce was all that I could deal with at that time. My plan is to rent for a while to get back on my feet, and I will to work with Stacey when I'm ready to buy again in the future! She even worked out a plan for me to get into a new home by helping me understand what I could afford and how much money I would need to save for the down payment and closing costs."

  • Bridget, Draper, UT

    “I sold my home on seller-finance terms after months of below-value offers. I had already moved, and the stress of two house payments each month was really weighing on me—and winter was fast approaching. When I made it clear I would accept seller-finance terms, I had three offers within a week! The buyer paid me a healthy down payment upfront, makes monthly PITI payments where I earn a profit, and will pay off the balance in a few years when I collect the rest of my equity. I was able to secure market value for my home, and when the rates come back down, the new homeowners will complete the purchase. It was a win for them…and for me!” 

  • Shay, West Jordan, UT

    “Stacey and Dallas were amazing to work with. We wanted to sell but didn’t know where to start. They visited our home, suggested we make some cosmetic changes that would sell the home faster and for a lot more than it would have otherwise. And they paid for the upgrades, listed my home, and sold it in 9 days! This saved me so much, time, effort, and the hassle associated with getting a home ready to sell, and it got us more cash in our pockets when the house sold.”